Hunan Provincial Brand Building Promotion Association was established! Xiang Wenbo was elected as the first rotating chairman

On the morning of May 24, the inaugural meeting of Hunan Brand Building Promotion Association and the first member congress were held in Changsha. Liu Pingping, chairman of the China Brand Construction Promotion Association, and Qian Junjun, secretary of the party group and director of the Hunan Provincial Market Supervision Administration, attended the meeting and delivered speeches. Ouyang Zhigang, member of the party group and deputy director of the Hunan Provincial Administration for Market Regulation, presided over the meeting.

The conference kicked off with the majestic national anthem, Yang Weiguo, deputy director of the Social Organization Administration of the Hunan Provincial Department of Civil Affairs, awarded the license to the Hunan Provincial Brand Construction Promotion Association, and Liu Gongyuan, the second-level inspector of the Hunan Provincial Market Supervision and Administration Bureau, made a report on the preparatory work. The General Assembly reviewed and approved the articles of association, election methods and membership management system, financial management system, membership fee management system and other institutional documents of the Hunan Provincial Brand Building Promotion Association, elected the rotating president, executive vice president, vice president, secretary-general, legal representative and chairman of the board of supervisors of the first council, and formed the first working group of the association.

The first rotating chairman of the Provincial Brand Building Promotion Association and the chairman of Sany Group made a statement to Wenbo. Xiang Wenbo said that he was elected as the first chairman of the Hunan Provincial Brand Construction Promotion Association, shouldering the important task of serving the brand construction and development of Sanxiang Dadi, and he felt that the mission was glorious, the responsibility was heavy, and the task was arduous. Standing at the intersection of the Chinese dream of the great rejuvenation of the Chinese nation and the fourth industrial revolution, the Hunan Brand Building Promotion Association will play the role of a brand building platform, make good decision-making staff for the party and the government, provide high-quality services for corporate brand building, and play a core role as a bridge for Hunan brand to go out of Hunan, to the whole country and to the world.

Liu Pingping congratulated the establishment of the Hunan Provincial Brand Building Promotion Association. He pointed out that under the guidance of General Secretary Xi Jinping's important exposition of "three transformations", China's brand building has achieved phased results in recent years, the brand policy system has been continuously improved, the brand sustainable development system and mechanism have been further improved, the major countries have continued to innovate, the formation of new quality productivity has been accelerated, and domestic trendy brands have been widely popular, and Chinese brands are becoming a strong support for promoting high-quality development and helping to build a new development pattern.

Qian Junjun pointed out that since the 18th National Congress of the Communist Party of China, the Party Central Committee and the State Council have made a series of arrangements to strengthen brand building. The Provincial Party Committee and the Provincial Government attach great importance to brand building work, the 12th Provincial Party Congress clearly proposed: "strengthen the quality of brand building, to create a quality image of Hunan products", the General Office of the Provincial Government issued the "Hunan Province Brand Construction Project Action Plan", the deployment of Hunan famous products, industry brand promotion, brand strong foundation, brand promotion, brand growth escort and other five major actions, to cultivate a group of excellent quality, distinctive brand leaders and a large number of "Hunan brand" Hunan famous products, Chinese boutiques, world boutiques.

The establishment of the Hunan Provincial Brand Building Promotion Association is a non-profit social organization supervised by the Provincial Market Supervision Bureau and approved and registered by the Provincial Department of Civil Affairs, and is jointly initiated and established by 10 provincial governor's quality award units, including CRRC Zhuzhou Motor, Sany Group, Zoomlion, Xiangjiao Liquor, Jinbei Electrician, Hengxin Industry, Jianheng Industry, Xingbang Intelligence, Feiwo New Energy, and Radio, Film and Television Group. The establishment of Hunan Provincial Brand Building Promotion Association is a milestone in the brand building work of our province, which will help the strategy of strengthening the province with quality and brand at a higher starting point, cheering for the high-end construction of the brand, and promoting more "Hunan brand" brands to be famous throughout the country and the world.

The heads of the relevant departments of the Hunan Provincial Market Supervision Bureau, the main persons in charge of the municipal (state) Market Supervision Bureaus and the chief of the quality section, the heads of the brand building promotion associations in Guangdong, Hubei, Jiangxi, Guizhou and other provinces, the heads of relevant industry associations in the province, brand experts, and representatives of member units of the Hunan Brand Construction Promotion Association attended the meeting.