The opening ceremony of the 2025 Overseas Marketing Manager (Social Recruitment) Training was successfully held to gather a global vision and build a new blueprint for the overseas market

On May 9, 2025, an important activity focusing on overseas market development and talent training - the opening ceremony of overseas marketing manager (social recruitment) training was held in conference room 101 of the company's R&D building. This event adopts the form of "offline main venue + online live broadcast", and the newly recruited overseas marketing elites and the company's core management team gather together to start a new journey of overseas business development.

The strong leadership lineup demonstrates the determination of strategic layout

As an industry leader, the company has always attached great importance to overseas market expansion and talent echelon construction. Deng Wenxu, general manager of the overseas marketing company, Liu Shengli, the general supervisor of the human resources headquarters, Wang Jinfeng, vice president of the Mining Research Institute, Huang Zhihuai, vice president of the Mining Vehicle Research Institute, and many other senior leaders attended the ceremony. The heads of core business departments such as accessories companies, risk control and creditor's rights department, and service support department were also present, fully demonstrating the company's strategic determination to promote overseas business in a coordinated manner throughout the company.

Clarify the strategic anchor point and lay out the direction of overseas development

At the opening ceremony, the leaders of each department spoke one by one, expressing their warm welcome and ardent expectations for the new marketing managers. Mr. Deng Wenxu shared his valuable experience from multiple dimensions such as market insight and global layout, and encouraged new employees to actively explore the operation rules of overseas markets. Mr. Liu Shengli pointed out that the entire company is fully empowering globalization, from resource allocation to cross-departmental collaboration, it is providing solid support for overseas business expansion. At the same time, Mr. Liu Shengli mentioned that the current overseas marketing is facing two major challenges: one is the marketing challenge, how to accurately position and effectively promote the company's products and services in the fiercely competitive international market; The second is cultural challenges, there are huge cultural differences in different countries and regions, how to cross the cultural gap and achieve localized marketing. He encouraged the new employees to take root in the local market, actively build international marketing competitiveness, and contribute to the company's globalization strategy with a pragmatic attitude and professional ability.

New forces gather to draw a blueprint for the global market

At the end of the ceremony, all the participants took a group photo, marking the official opening of the newcomer induction training. The opening ceremony is not only a kick-off meeting for talent training, but also an important node for the company to sound the charge in overseas markets. With the deepening of the globalization strategy, the company will continue to build a marketing army with both international vision and professionalism, and contribute more to promoting the company to the world.

With the joint efforts of all overseas marketing elites, the company will occupy a broader strategic space in the global market competition and write a new chapter in the internationalization of China's manufacturing industry.