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Sany advertising debuted in the Premier League to build a global brand

  • 2017.08.08

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As one of the world's 5660 football leagues, the UK* league has a huge influence and has hundreds of millions of fans and fans. It is reported that in the upcoming 2017-2018 Premier League, Sany will show its face in this international *5660 football event, when the majority of fans will enjoy the football game at the same time, will see the figure of Sany Group. This time, Sany will be associated with the Premier League, shouting for the Premier League and cheering for football!

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Sany cheers for the Premier League

Starting from August 12, in a year's time, Sany's advertisements will appear on the sidelines LED screens of the home stadiums of 11 Premier League teams. Sany hopes to show Premier League fans from all over the world the charming style of the "Chinese business card" of the world's construction machinery through the Premier League.

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The Premier League (often referred to as the "Premier League") has long been regarded as one of the best leagues in the world, the Premier League is composed of 20 teams, fast-paced, fiercely competitive, and many strong teams.

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The Premier League has more than 615 million loyal fans around the world, and because of this, the marketing teams of world-renowned companies are also very willing to enhance their brand value by sponsoring Premier League teams or leagues, which is the main reason why Sany has become an advertising sponsor of the Premier League.

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Sany's dream is to be the "world's * army"

As the "world business card" of China's construction machinery industry, Sany has the strength to rise rapidly in the global market. Whether it is product quality or service level, whether it is R&D investment or technical strength, whether it is product marketing or production capacity layout, Sany is rapidly catching up with international counterparts and becoming a pivotal "heavyweight player" in the industry.

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With the help of China's "One Belt, One Road" strategic layout, Sany has also accelerated its pace of internationalization. In the overseas market, Sany has not only built four *5653 factories in the United States, Germany, India and Pakistan, but also created many miracles in the field of international engineering, whether it is pumping concrete to the world's *5656 high-rise Burj Khalifa, or rescuing miners trapped thousands of meters underground in the Chilean mining disaster, and even in the nuclear disaster in Fukushima, Japan, Sany equipment has played a huge role, enhancing the world image of "Made in China" and winning praise at home and abroad. By 2016, Sany Group's overseas sales had reached 40% of the group's total sales.

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This time, Sany hopes to borrow a boat to go to sea with the help of the Premier League, so that more people can appreciate the beauty of Made in China, and at the same time, let the Sany brand complete the further gorgeous turn of internationalization. According to the words of Mr. Liang Wengen, the chairman of the board, Sany's goal is to create *5653 products, build *5653 brand, and achieve the world's best army in the industry.

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