From products going overseas to globalization: Sany Heavy Industry leads the world with new quality productivity!

The pulse of the global economy resonates with the rhythm of infrastructure construction. In the wave of development, the demand for construction machinery terminal market is becoming increasingly diverse and demanding, and leading enterprises with a full product portfolio, top R&D and manufacturing capabilities and global service network are gaining unprecedented favor.

At present, Sany Heavy Industry is driven by new quality productivity, through key technologies and disruptive innovations, constantly breaking through boundaries, showing the power of China's intelligent manufacturing to the global market, and building global brand competitiveness!

The historical leap from "going out" to "going in"

The globalization of Sany Heavy Industry is not achieved overnight, but a strategic deep cultivation and iteration that has lasted for more than 20 years.

#2002-2005 Products exported

In 2002, Sany exported the first batch of graders to Morocco, opening the prelude to going overseas and becoming one of the earliest Chinese construction machinery enterprises to go international.

#2006-2010Overseas base investment

With the construction and commissioning of industrial parks in Germany and the United States, the company has achieved a key leap from single product export to localized manufacturing and operation.

#2011-2022 Localization Stagesegment

In 2012, Sany Heavy Industry acquired the global concrete machinery giant Putzmeister, and this good story of "dancing with dragons and elephants" allowed the company to win the strategic advantages of technology brands and global channels. The following year, the company's overseas revenue exceeded 10 billion yuan, ranking first in the industry in terms of export scale.

Since then, the company has successively won the world's first sales crown in core products such as concrete machinery and excavators, and ranked among the top three in the world in construction machinery in 2019.

#2023-2025 Global operation high-quality development

From 2023, Sany Heavy Industry ushered in a historic leap: the proportion of overseas revenue exceeded 56.88%, which increased significantly to 62.3% in 2024, and achieved overseas sales revenue of 26.302 billion yuan in the first half of 2025, accounting for more than 60%.

From 2022 to 2024, the company's overseas revenue will grow at a compound growth rate of 15.2%, demonstrating its strong resilience and growth momentum in the global market, marking that the company has truly shifted from "focusing on the Chinese market" to "driven by the global market".

The global expression of new quality productivityFive dimensions of deep coordination

The globalization of Sany Heavy Industry is its accelerated formation of new quality productivity on a global scale, which is embodied in the deep synergy of five dimensions:

R&D globalization. The company has built a "1+5+N" global R&D system with 21 R&D centers. This is not only for technical research, but also for accurate insight and meeting local needs: developing excavators that meet Euro V emission standards for the European market; Launched an electric vehicle certified by the European Union WVTAMixer truck； customized high-temperature resistant equipment for Africa; Customized anti-sand and dust models for the Middle East and North Africa.

In the first half of 2025, more than 80 new products will be launched in Sany Heavy Industry's overseas markets, and the high-speed R&D efficiency is the embodiment of the "high-tech and high-efficiency" of new quality productivity.

Globalization of manufacturing. General Secretary Xi Jinping proposed that scientific and technological innovation and industrial innovation are the basic paths for the development of new quality productive forces. Sany Heavy Industry has empowered industrial innovation with intelligent manufacturing, built 35 smart factories around the world, and currently has the only "lighthouse factory" certified by the World Economic Forum in the industry. As a replication and application of China's intelligent manufacturing standards overseas, the Sany Indonesia factory has been officially put into operation in 2022.

Through self-developed a full set of digital intelligence systems, industrial Internet platforms and digital twin technologies, the company has achieved quality improvement, cost reduction and efficiency increase in the global production network, and helped the overseas gross profit margin climb to 31.18%.

Serve globalization. In his congratulatory letter to the 2025 China International Fair for Trade in Services, General Secretary Xi Jinping said: "China is willing to work with all parties to promote open, innovative cooperation in global trade in services, build an open world economy, and continuously inject new impetus into building a community with a shared future for mankind." This important exposition points out the direction for opening up and cooperation in the new era, and is also highly consistent with the service strategy that Sany Heavy Industry has adhered to for a long time.

Since the early days of its establishment, Sany has upgraded its services to a strategic height, and now in the global market, the company is building new core competitiveness by improving service exports and becoming an integrated service provider.

At present, the company has built a global coverage of 2,700 engineers, 1,900 outlets and an efficient parts warehousing system (spot rate 90%+). Through the IoT platform, ECC enterprise control center, and MySANY application, remote diagnosis, early warning, and the promise of "2-hour arrival, 24-hour completion" have been realized, which has greatly improved customer loyalty and brand trust.

Globalization of operations. Cultivating and developing new quality productive forces is inseparable from talent guidance and talent support. Sany Heavy Industry adheres to the strategy of "group-led, local operation, and service first", and has built an international workforce of more than 4,500 people around the world, with a localization rate of up to 70% of overseas personnel. This deep localization ensures that business decisions are close to the market and corporate culture is integrated into the local area, becoming the core soft power of the company's global competitiveness.

Product globalization. New quality productivity can effectively drive market performance. In the first half of 2025, the global market share of Sany excavators will steadily increase, concrete machinery will rank first in the world, and the overseas share of lifting machinery will increase significantly. It has achieved growth in the four major regions of Asia, Australia, Europe, America and Africa, especially in the African market, with a growth rate of 40.48%.

Looking forward to the future, the global construction machinery industry is accelerating its transformation in the direction of low-carbon and digitalization. With its first-mover advantage in the field of electrification and intelligence and its perfect global ecological layout, Sany Heavy Industry has occupied a favorable position and is gradually becoming one of the leaders in the global industry by defining new products, new services and new standards.

New quality productivity is a powerful engine that drives enterprises to leap to the high end of the global value chain. By building a global ecology driven by scientific and technological innovation and deep integration of products and services, Sany Heavy Industry provides a "Sany Paradigm" for China's manufacturing industry to go overseas. In the future, Sany Heavy Industry will continue to accelerate the formation of new quality productivity and create high-quality leapfrog development in the global market!