Challenges and opportunities coexist in the construction machinery industry

"I feel like the difficult times for the machinery industry are over. After a period of adjustment, we have survived, profitability is gradually recovering, and the level of all aspects is improving. Mr. Xiang Wenbo, vice chairman and president of Sany Heavy Industry, made such an evaluation of the current situation of the construction machinery industry.

Since the end of 2011, the entire construction machinery industry market has fallen sharply. The industry is facing a sharp contraction in orders, a stark contrast to previous boom times. The hoarding of large quantities of equipment by various companies in the industry has become a difficulty faced by enterprises in the construction machinery industry *5655, and huge manpower and material resources continue to consume the blood of enterprises.

It is both a challenge and an opportunity

American military strategist Patton once said: The measure of a person's success is not the height of his ascent to the top, but the rebound of his fall to the trough. As the saying goes, there is no way out of the mountains and rivers, and the willows and flowers are bright and another village. The same is true of the construction machinery industry, which has experienced a short period of industry downturn, and the industry has also produced a new "blood exchange", and the remaining enterprises will have a more prominent performance in the future development.

No matter how the Internet economy develops in the future, the country's economic construction will always be inseparable from infrastructure. With the implementation of the national "One Belt, One Road" strategy, there are a large number of infrastructure shortcomings in the countries and regions involved along the route, and a large number of construction machinery construction is still needed in the future to make it have new development. Therefore, the construction machinery industry is bound to usher in a new height of development.

Looking back at the country, now China's large-scale projects such as the Qinghai-Tibet Railway, the Three Gorges Dam, high-speed rail and other high-tech, difficult large-scale engineering construction are replaced by domestic equipment imports, in the face of China's future long-term economic construction and development needs, the demand for construction machinery industry in China should not be underestimated.

Open up a new path of internationalization

As a leading enterprise in China's construction machinery industry, Sany Heavy Industry Co., Ltd. has quickly occupied overseas markets and won a good market reputation in the field of international construction machinery in the relatively weakened time of the domestic industry. By the end of 2015, Sany Heavy Industry's overseas market revenue accounted for 44% of the company's annual revenue, in addition, the market share of Sany Heavy Industry excavators has also increased to a certain extent, from 12%-13% to 22%-24%.

Talent input and skill output

How to improve the efficiency of international development? * Quality talent input and training is a necessary business strategy for an enterprise. What is the basis for the rapid penetration of internationalization? Xiang Wenbo believes that technological innovation, talent training and strategic choice are key factors.

First of all, innovation is very important for the manufacturing industry. If you want to sell mechanical products, the quality must be excellent. Through continuous equipment improvement and innovation, the equipment operation stability, operation and driving comfort have been qualitatively improved. Only by maintaining continuous learning and improvement can the product and even the entire enterprise survive for a long time.

At present, Sany Heavy Industry fully fits the new economic pattern, and the Internet of Things, Internet +, and Industry 4.0 are in full swing. In the face of the great era of informatization, Xiang Wenbo said that the intelligent road of Sany Heavy Industry will continue to go on, and go further and further, better and better.

The era of industrial intelligence

Sany Heavy Industry has now become an intelligent warehouse of China Machinery. It covers an area of 9,000 square meters, has a huge production line and advanced logistics system, which can achieve 95% on-time material distribution rate and 100% electronic quality inspection rate, and effectively reduce operating costs by 20%.

In addition, in addition to the construction machinery industry, Sany Heavy Industry has made new attempts in new energy, finance, housing and other aspects. Its wind power generation, Sanxiang Bank, and Sany Kuaierju residential industrialization all have good development prospects. Xiang Wenbo said that we will use the big platform of Sany to become an incubator for the construction machinery industry, share resources and platforms with the society, and become the driving force of the industry.