Liang Wengen's annual salary of 1 yuan is more than that of the Spring Festival Gala magician Liu Qian*

* Recently, Liang Wengen, chairman of Sany Group, like the handsome and fashionable magician Liu Qian of CCTV's Spring Festival Gala, became popular. Compared with the trick of hiding the ring in the egg, Liang Wengen played even better: in 2009, he only received an annual salary of 1 yuan.

One yuan is enough to buy a handful of green onions. Is this a show? Is it a high-minded strategy? Or is it another magic trick in the Enterprise Edition?

Sany Group has a high-profile promotion of the annual salary of one yuan, with all directors cutting their salaries by 90% and group executives cutting their salaries by 50%. On the other hand, in Hunan Satellite TV, which is "an inch of time and an inch of gold", every other time will bombard and broadcast the image propaganda of Sany Group to ordinary employees "no layoffs and no salary cuts".

For a time, Sany Heavy Industry has become synonymous with social responsibility and corporate citizenship.

Ma Yun, who is accustomed to taking an alternative route, also said extraordinary: "Go spend money!! To consume!! Mr. Ma used five exclamation points in his internal emails to all employees.

Under the downward trend of the global economic cycle, Jack Ma bucked the market and made a salary increase plan for 2009 - the only exception was that all senior executives, including vice presidents, did not raise salaries.

Ma Yun's explanation is that the more difficult the times, the more the company's resources should be tilted towards ordinary employees, and the sense of urgency and crisis must first come from the company's top managers.

Seriously, the front-line workers who are sweating next to the machine are accustomed to the indifference of capital, and they are also accustomed to the double heaven of "executives often have millions of yuan, and employees have only a fraction", and most people do not expect "every entrepreneur to have moral blood in his body". When the situation of the enterprise is good, the salary of the executive will be raised first; When it's bad, reduce the employee's income first, and kick the employee away when the situation is severe. Lehman Brothers went bankrupt, and the ordinary staff who had worked hard for many years were scattered, but the CEO was sitting on $480 million in assets. This is true of Lehman Brothers under the supervision of the US legal jungle, and even more so of many Chinese small and medium-sized enterprises.

So, in a sense, Liang Wengen and Ma Yun are both men. At least, at this time, they left the "danger" to themselves and the "machine" to ordinary employees. This is reminiscent of the line from "Spider-Man": with great power comes great responsibility.

There is a kind of "slope sphere theory" in economics: the position of an enterprise in the market is like a sphere on the slope, and it needs to strengthen internal basic management in order to generate a strong stopping force. Otherwise, the sphere will definitely roll down. Both Liang Wengen and Ma Yun firmly believe that the current "stopping force" is the morale and confidence of employees. In the final analysis, an enterprise is a person, and management is a leveraging force in the final analysis.

"There's no such thing as a commodity," Welch said. It's not the product that the customer really buys, it's the solution to the problem. "That's right, optimistic people think that there are always more ways than problems, only the idea of the off-season, and there is no off-season market.

Of course, you can't boast about the "one-yuan annual salary" to the sky. In foreign countries, the "one-yuan annual salary" is not new. Iacocca who saved Chrysler received a "dollar annual salary", and Steve Jobs, who revived Apple, received a "dollar annual salary". Executives who get "one yuan annual salary" seem to have given up a lot, but the option incentive after the performance rises can share a bigger "cake". When Apple was in a recession, Jobs received only $1 in 1997. Later, Apple's performance soared, and in 2002, Jobs received a salary of $219 million.

The dramatic fission between $1 and $219 million shows that the "one-dollar annual salary" is a magic trick, a clever salary incentive design, and a big strategy. It shows the attitude of the management to overcome the difficulties together and the confidence to get out of the difficulties. Because, talent is a commodity with a profit of *5661!

This attitude of entrepreneurs is similar to Roosevelt's famous words under the economic crisis in the United States: "What we are worthy of fear is fear itself".

Therefore, we affirm the responsibility and righteousness of Liang Wengen and Ma Yun, but we should believe that this is the great strategy and wisdom of entrepreneurs.

Perhaps, in a sense, Liang Wengen and Ma Yun are another kind of magician Liu Qian.

Whether the executive has an annual salary of 1 yuan, an annual salary of 10 yuan, or an annual salary of 100 yuan, they seem to be sending a message: love your employees, he will love your company a hundred times over!