First release! Sany won the first place in the industry

Recently, the "Top 100 Chinese Overseas Brands List" (hereinafter referred to as the "Top 100 List") was released.With the outstanding performance of brand globalization, Sany Group ranked 24th in the "Top 50 Leading Brands", and was the highest ranking brand in the construction machinery industry.

According to reports, the first "Top 100 List" was jointly released by the Shenzhen Federation of Industries and the Guangdong Industrial Internet Innovation Center of the China Academy of Information and Communications Technology, and is the first list in China that is fully responsible for the whole process by a professional international brand value evaluation team, referring to the indicators of the International Organization for Standardization brand evaluation standard ISO 20671, and using data provided by a trusted third party for fair evaluation.

The entry criteria for the "Top 100 List" include three items: founded by Chinese enterprises; Overseas business revenue accounts for not less than 30% or not less than 3 billion yuan; The brand must have a certain public base and popularity.

The list follows the practice of international brand value evaluation, and selects more than 1,000 brands that meet the entry criteria from the list of Chinese and international brands, and comprehensively evaluates the top 50 leading brands and the top 50 emerging brands after comprehensive and in-depth analysis and evaluation.

In order to seize the opportunities of the new era and new technological revolution, Sany Group implements the strategy of globalization, digital intelligence and low-carbon transformation. Among them, globalization is at the top of the list, urgent and important, aiming to change from the export of products in the past to the integration of global resources to support global business. At present, the Group develops the products it needs according to the needs of customers in different regional markets, actively promotes the overseas localization manufacturing layout, and comprehensively innovates the organizational structure and management model.

Through the allocation of global resources, Sany Group's globalization level has been continuously improved, and in 2023, it will achieve the best overseas business performance in history. Since the beginning of this year, Sany has made frequent good news in the overseas market, winning the world's largest single single order for 80 electric container trucks in Saudi Arabia, the largest order for 2,000 excavators in Indonesia, and the debut of SY215E in the Netherlands to achieve a new breakthrough in European electric excavator sales......

The inclusion in the "Top 100 List" once again demonstrates the extensive influence of Sany brand in the global market. Sany will unremittingly pursue excellent quality, further expand its good reputation in overseas markets, and become a shining business card of "Made in China"!