Sany Character Series Report: He Dongdong, the first person to promote the reform of the Internet of construction machinery

He Dongdong, a native of Yiyang, Hunan Province, joined Sany in 2003. In the past thirteen years, He Dongdong has held several important positions in Sany Group, during his work, he not only focused on the research of management, but also paid great attention to the accumulation of personal knowledge, contributed to the expansion of Sany Group, and is one of the irreplaceable heroes of Sany Group.

Congratulations to Dongdong

In the three years after March 2004, He Dongdong successively served as the director of the chairman's office, IT director, and general manager of the road machine marketing company.

In March 2006, Sany launched greenfield investment, and He Dongdong went to India as the general manager of the R&D and manufacturing base project in Pune. The project Sany invested 60 million US dollars, which was the group's *5,656 overseas investment projects, and it was also a *5,656 cases of China's construction machinery industry building factories overseas, and it was also a direct investment of Chinese enterprises in India*5,655 at that time. With a global vision and excellent management capabilities, He Dongdong has successfully completed the marketing and service network layout of Sany in the Indian construction machinery market, and achieved a turnaround, successfully completed the annual business task with a sales rate of 140% higher than expected, providing valuable experience and a successful model for Sany to develop the international market.

In November 2008, He Dongdong returned to China and served as the chairman of Sany Road Machinery Company. On June 4, 2009, he led Sany 2 SM2000 modelsMilling machineParticipated in the construction of Chang'an Street, which is also the first time that domestic equipment has been put into the construction of Chang'an Street.

He Dongdong (middle) is on Chang'an Street

From November 2009 to March 2012, He Dongdong served as the chairman of Sany Germany, completed the first phase of Sany Heavy Industry's fixed asset investment of more than 40 million euros in Germany, and managed Sany Germany, which accounts for 80% of German employees, with the concept of "respect and integration", realizing the comprehensive foothold of the Sany brand in the German market and laying a solid foundation for Sany to acquire Putzmeister. During this period, He was involved in the M&A and post-merger management of Putzmeister, a 58-year-old concrete transfer pump manufacturer. During the management of Putzmeister, He Dongdong implemented the strategy of "localization + globalization", promoted the integration of the two sides through the implementation of "dual brands" and "talent localization", and made outstanding contributions to a win-win situation.

In March 2012, He Dongdong returned to China to serve as the director of the administrative public relations headquarters and the director of the international business planning headquarters of Sany Group.

In 2013, He Dongdong began to serve as the senior vice president and process information officer of Sany Group, participating in the completion of the reform of Sany process informatization, promoting the rapid improvement of Sany management level and laying a solid foundation for Sany globalization. At the same time, he grasped the context of the times, formulated the process informatization reform and Internet strategic planning of the whole industry chain of Sany Group, fully launched the marketing O2O model in the field of construction machinery, created a *5658 digital marketing platform in the construction machinery industry, and created a good performance of quadrupling the online sales performance, so he was called "*5656 people who promote the reform of the Internet of construction machinery" by the industry.

While realizing the process informatization transformation and Internet + strategy of Sany Group, He Dongdong insists on developing the group's intelligent manufacturing business, aiming to enhance the core competitiveness of the enterprise in the future.

After more than ten years of experience in the construction machinery industry at home and abroad, He Dongdong has a deep accumulation in corporate strategy, international operation, intelligent manufacturing, industrial Internet of Things, industrial big data application, process reengineering, informatization and other aspects. In the future, He Dongdong will continue to lead Sany to create one miracle after another in the industry!