China Construction Machinery Business Network: Sany Crane Service Wanlixing was rated as one of the top ten marketing events

Source: China Construction Machinery Business Network

On the morning of October 16, 2011, the "2011 China Construction Machinery Top Ten Marketing Events" award list was announced at the "China Construction Machinery Ninth Marketing Summit Forum and 2011 China Construction Machinery Agents Annual Meeting". Sany Crane's "Serving Thousands of Miles" activity was successfully awarded the award for its large scale, wide scope, long duration and innovative network communication mode such as "One Promise and a Thousand Gold".

TrinityTruck cranesZhu Dan, general manager of the marketing company of Machinery Co., Ltd., took the stage to receive the award

 

On June 8, 2011, the "Quality Changes the World, Service to Sincerity and Sincerity - Sany Crane Service Ten Thousand Miles Activity" which has a far-reaching impact on Sany Crane and even the entire Chinese crane industry service officially kicked off.
 

The site of the launching ceremony of the service journey
 

With the theme of equipment inspection and maintenance, Sany Crane has joined hands with more than 40 agents and more than 100 service stations, and joined hands with Weichai, Shangchai, Shenli, Dajiang and other major supporting manufacturers to invest more than 1,000 service soldiers and more than 500 service vehicles in the six major war zones of Northeast, Northwest, North China, Central China, Southwest China and East China to provide free spot inspection services for more than 8,000 products throughout the country in two and a half months; And through the organization of the service department, research institutes, agents, service stations and other service backbones and outsourcing manufacturers composed of fast response team to have collected customer complaints, historical problems to deal with, enhance the reputation of Sany crane.
 

Service Miles Award Ceremony • Thanksgiving Party (1)
 

At the same time, a three-dimensional integrated communication network has been built by combining a variety of online activities such as online topics, "One Promise Thousand Gold", "Photography Contest" and "Top Five Selection". The brand image of "dynamic, innovative and internationalized" formed in the brand communication activities has been well received by people in the industry.
 

Service Miles Award Ceremony • Thanksgiving Party (2)
 

The detonation of the industry's focus on the service of the 10,000 miles of activities innovatively used network marketing, service marketing, experience marketing, emotional marketing and other forms of marketing, and with its large scale, wide range and long duration to become the focus of the industry, guide and promote the overall improvement of industry services, and promote the reputation of Sany crane, the "thumb print" image logo has become the brand symbol of Sany crane service.
With the strong boost of the service activities, Sany Crane continued to maintain a strong development far beyond the industry growth rate in the traditional sales off-season, and achieved a year-on-year increase of 90% in sales from January to August, with a growth rate in the industry, further consolidating Sany Crane's unbreakable industry position.
"2011 China Construction Machinery Top 10 Marketing Events, Top 50 Service Selection Activities" sponsored by "Today's Construction Machinery" magazine, China Construction Machinery Industry Association and Agents Working Committee co-organized. The selection was launched in August 2011 and lasted for 2 months, with nearly 50 companies participating in the selection activities, and the corresponding awards were generated through online voting, user evaluation and other selection links. These ten marketing events truly and objectively recorded and reflected the marketing context of China's construction machinery industry in 2011, and became the vane of marketing innovation in China's construction machinery industry.