The second industry summit forum of Sany Group Market Research Institute was successfully held

   On March 29, the second industry summit forum of Sany Group was held in Changsha Wellesley Hotel, which was hosted by the marketing risk control headquarters and market research institute, with the theme of concentrating on change and foreseeing the future, and forward-looking insight into the development trend of the industry as the main line. This is the first time since the establishment of the Group's Market Research Institute in 2021 that influential figures in the industry have gathered together to discuss the development plan of the construction machinery industry in the new era. On the same day, in addition to the main leaders of Sany Group's marketing risk control headquarters and various main engine divisions, well-known industry experts attended, Mr. Lu Ying, deputy secretary-general of the Construction Machinery Federation, and Ms. Li Hanbing, secretary-general of the leasing branch, came to provide guidance.

The machinery manufacturing industry has always accompanied every step of China's economic development, and the market has always refreshed its appearance with unique laws. In order to cope with the new characteristics under the new situation, how to promote the development of the mechanical engineering industry, estimate risks, capture information, and improve quality; How to realize the digitalization of the machinery industry, electrification upgrading has become the focus of industry attention.

At the beginning of the forum, Mr. Wang Lichao, assistant to the president of Sany Heavy Industry, general manager of marketing risk control department and head of market research institute, delivered a speech2021 is the first year of the "14th Five-Year Plan", as China's largest and world-renowned construction machinery manufacturer, Sany Heavy Industry has the responsibility and obligation to create a platform for industry exchanges and have the courage to speak out for the development of the industry.

Subsequently, Mr. Lu Ying analyzed and looked forward to the sales volume and import and export of the construction machinery industry in the first quarter, as well as the major challenges and opportunities faced by the construction machinery industry during the 14th Five-Year Plan period, and Ms. Li Hanbing also introduced the characteristics of our country's current leasing market and the development trend of the industry.

In addition, fromMr. Cheng Pengfei, Senior Marketing Director of Sany Heavy Industry Marketing Risk Control Headquarters, Mr. Miao Jianguo, Deputy General Manager of Heavy Machinery Division, Mr. Yi Weixian, Deputy Director of Marketing Management Department of Pumping Division, and Rao, Assistant Deputy General Manager of Marketing Management Department of Revitalization DivisionMr. Wen Wu also attended the forum and shared the trends, pain points, opportunities and risks of relevant market segments based on his own understanding.

       Outstanding representatives of the construction machinery industry and enterprise elites collide with each other, share opinions, exchange experiences, and jointly explore the ice-breaking journey of the construction machinery industry. At the forum, experts reviewed the development and industrial pattern of the industry, and focused on analyzing the opportunities and challenges existing in macro policies, such as engine tax reduction and tax reduction policies, real estate policies, bailout policies, and economic stimulus in the United States and other countries, as well as carbon neutrality and carbon peaking. At the same time, it also analyzes the difficulties faced by the industry, such as overcapacity, fierce competition, and high sales pressure in the terminal channel segment, and puts forward targeted suggestions such as strict control of overrunning, emission upgrading, and research sinking.

After the forum, industry experts and representatives visited the Sany exhibition hall and lighthouse factory to gain an in-depth understanding of Sany's development history and corporate culture, and to experience Sany in an all-round way"Intelligent" thinking.

The Marketing Risk Control Headquarters and the Market Research Institute look forward to further cooperating with industry experts, industry observers and other opinion leaders in the future to gain insight into the industry environment and industry cycle, absorb cutting-edge views in the industry, exchange advanced research experience and methods, and strive to build the Sany Group Industry Summit Forum into a forward-looking large-scale exchange platform in the industry.