Old-fashioned talk! Xiang Wenbo and the four mentors live broadcast to crack the code of college students' entrepreneurship

On the evening of April 16, the Sany Magic Beancang Innovation Center was brightly lit, and the special live broadcast of "Old Students' Creation" in April and the Lecture Hall of Famous Entrepreneurs were opened, led by Xiang Wenbo, Secretary of the Party Committee and Chairman of Sany Group, and gathered four entrepreneurial mentors to provide all-round empowerment for college student entrepreneurs.

The event was jointly organized by the Brand Department of Sany Group and the Productivity Center of the Provincial Department of Science and Technology, adopting the innovative model of "offline lecture hall + online live broadcast", with 100 students and employees watching offline, and online live broadcast through the official Douyin account of "Old Student Talk", the video account and the morning video APP of Xiaoxiang Morning News.

All-round entrepreneurial resource support

Xiang Wenbo said at the beginning of the live broadcast that the original intention of the "Old Student Creation" account was to empower college students to start a business, and this time he specially invited four entrepreneurial mentors to bring business incubation, entrepreneurial financing, legal services, R&D experiments and other resource support, and comprehensively empower college students' entrepreneurial and innovative dreams.

Zhong Weihua, Vice President of Sany Group and General Manager of the Industrial Development Division, introduced the Sany Incubator and the Magic Beancang Innovation Center, which can provide entrepreneurs with innovation and entrepreneurship bases, one-stop entrepreneurship counseling services, regular "Sanxianghui" investment and financing roadshow activities, industrial chain resources and "three priorities, one sharing" docking services, including product priority, resource priority, project priority investment and global resource sharing, etc., to escort entrepreneurs.

Liu Kui, senior deputy general manager of Sany Group and director of R&D management headquarters, introduced that Sany has accumulated a large number of product R&D capabilities and technologies in the field of equipment manufacturing and new energy in the process of entrepreneurship, and has a sound test and verification system, covering trial production, testing, simulation and other R&D resources required for new product development, including trial production centers all over the country, four field test sites, parts and vehicle dynamics simulation systems, and technical support from 6000+ R&D teams, which can be used by college students to start their own businesses.

Cao Lixia, senior deputy general manager and legal director of Sany Group, brought a full range of legal services, and started from the three keywords of "bottom-line thinking, moat protection, and behavior guidance" to analyze how the law empowers the whole process of entrepreneurship, including company establishment, equity structure, commercial compliance, intellectual property protection, labor compliance, capital empowerment, dispute resolution, etc., planting the seeds of legal awareness for college student entrepreneurs and looking forward to fruitful results in the future.

Jiang Jiafei, assistant to the president of Sany Group and deputy general manager of Sany Venture Capital, shared a list of resources, at present, Sany Venture Capital manages nearly 1.5 billion venture capital funds, which can provide financial support for the majority of college students' entrepreneurial teams; It has invested in nearly 70 entrepreneurial projects, and has formed a complete upstream and downstream ecology in the field of industrial entrepreneurship; It can also provide full-process financing guidance services for college students' entrepreneurial teams.

Solve the problem of netizen entrepreneurship online

After the first live broadcast of "Old Student Creation" on March 20, netizens responded very enthusiastically, and nearly 100 inquiries related to innovation and entrepreneurship were received in the comment area of the account and in the background. In this live broadcast, Xiang Wenbo answered questions about college students' entrepreneurship and innovation on the spot.

Netizen: What are the prerequisites for starting a business?

Xiang Wenbo: First, if you want to start a business, this is called heartbeat, and there must be action after heartbeat, I think this is the prerequisite for starting a business. Netizen: How to use quality and service to break through in the case of involution + bad money to drive out good money? Xiang Wenbo: The answer lies in the problem, and the opportunity to solve homogenization or involution is to work quality and service, that is, to differentiate one's products and services from competitors.

Netizen: Where does the start-up capital come from and what about marketing?

Xiang Wenbo: For entrepreneurship, capital is not the most important, more important than money is ability, entrepreneurship is a very heroic thing, I think it is worth all people with ideals to try, but I also remind everyone that the risk is very high, we must control the risk within the range that we can bear, we must not involve the savings of parents and friends, do not make entrepreneurship a gamble in life, entrepreneurship is not a gamble, we must do what we can.

At the same time, no one can answer you specifically for marketing and other issues, in the whole process of starting a business, you will encounter a lot of problems every day, these are the problems that entrepreneurs have to solve, they are the problems that must be solved on your way to success, the traps that must be avoided, the river that must be crossed, and the bridge that must be crossed.

Answer the doubts of college students about entrepreneurship on the spot

At the event, college students also actively asked questions, and Xiang Wenbo combined his own entrepreneurial experience and industry insights to answer them one by one, analyzed the key issues of entrepreneurship from a practical perspective, and brought a dry entrepreneurial guide for college student entrepreneurs.

Students: Do you have any advice for college students to participate in entrepreneurship competitions?

Xiang Wenbo: I think we should be brave enough to participate in the competition, and it is very important to express ourselves boldly for success, whether it is starting a business or entering the workplace, it is very important to stand out and stand out, and dare to express it. At the same time, to study the rules of review, opportunities are always left to those who are prepared, there is a word called "elevator speech", the opportunity of life is sometimes rare, if you meet me in the elevator and feel that I have the ability to help you, then it is very important to be able to seize the dozens of seconds of this chance encounter and show yourself well, so everyone should be fully prepared.

Student: What do start-up teams need to pay attention to during the start-up period?

Xiang Wenbo: First, we must manage cash flow, cash flow is the blood of the enterprise, and we must manage every penny and every copper plate; The second must be done according to one's ability; third, there must be a good product; Fourth, we should pay attention to complementarity in creating a team, some people are good at communicating, some people can calm down to engage in technology, and the most important thing is to be able to bear hardships and stand hard work, have resilience, firm will and sacrifice spirit. In general, all the entrepreneurs I know are tenacious, brave and good at overcoming difficulties.

Student: How did you establish a trial-and-error tolerance mechanism in the early days of your business, and how did you adjust your mentality?

Xiang Wenbo: Sany has a saying that mistakes are allowed, but mistakes are not allowed. Of course, this kind of mistake is also a mistake that we can tolerate, and we allow people to make some mistakes in the process of innovation within the scope of our ability. So no one has ever been punished for innovation at Trinity, and we have created an environment and culture that is suitable for innovation internally.

Student: In the current environment, what direction should I go for employment, public entrance examinations, graduate school entrance examinations or entrepreneurship?

Xiang Wenbo: When we choose the direction of our future career development, we should combine it more with our own hobbies, everyone has watched "Nezha", and the dumpling director originally studied medicine. It's good to be able to combine your hobbies with what you've learned, but that's not the most important thing, the ultimate goal of life is to get the happiness of life, enjoy the process of life, many things are not as important as we think, to choose a thing you like to do, it's particularly meaningful to life.

Student: What should I do if my product wants to be more competitive in the market?

Xiang Wenbo: Many products don't need to be tall, they can solve a problem, and they can solve it better than others, which is a very good product. In fact, we are not playing high-tech, but playing the best solution, your product can be more liked by customers than other products, and bring more value to customers, which is a very good product.

On the morning of April 19th, Xiang Wenbo will also start the live broadcast of "Old Students' Creative Talk" again at Hunan University to continue to empower college students' innovation and entrepreneurship!

For more exciting, please pay attention to the news of the "Old Student Talk" social account.